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Marketing | Sales | Operations
Connecting People, Ideas, and Execution
Born in Bogotá and based in Orlando, I am a UCF Marketing student in the Professional Selling track with a minor in Information Technology. My experience spans sales, social and event marketing, customer service, and live event operations. Across each role, I have learned to combine thoughtful communication, creative problem-solving, and dependable execution to improve customer and audience experiences.
June 2026 - August 2026
Sales RepresentativeTechtronic Industries | Orlando, FloridaEarned statewide recognition for developing creative proposals, many of which are now being implemented across Orlando-area stores.
April 2025 - Present
Marketing Manager, Social and Event OperationsSYDE | Orlando, FloridaGrew the organization’s social presence to nearly 1,000 followers within 12 months and increased engagement by three times during Fall 2025. Produced and promoted more than 20 events serving approximately 200 to 1,200 attendees.
October 2025 - Present
Event Experience LeadUCF Office of Student Involvement | Orlando, FloridaCoordinate with staff and event leads on run-of-show, timing, and audience needs. Adapt to technical requirements and last-minute changes while helping maintain a smooth, professional attendee experience.
June 2025 - January 2026
Customer Service SpecialistSherwin-Williams | Oviedo, FloridaStreamlined back-of-house inventory and reduced restock time by 30 percent. Created weekly customer-trend summaries and supported merchandising and inventory movement for seasonal promotions.
Skills and Tools
Business Analytics
Excel
PivotTables
XLOOKUP
KPI tracking
Performance reporting
Marketing Analytics
Instagram Insights
TikTok Analytics
Meta Business Suite
Audience targeting
Creative Tools
Canva
Piktochart
Audacity
Video editing
Languages
English
Spanish
Education and Campus Involvement
University of Central Florida
B.S.B.A. in Marketing - Professional Selling Track
Minor in Information Technology
Expected Graduation: May 2027
GPA: 3.6
Recognition
Dean’s List, Fall 2024, Spring 2025, Fall 2025, Spring 2026
LAC Scholarship, Fall 2023 through Spring 2024
Microsoft Office Specialist: Excel Associate
Involvement
UCF Sales Club
ColSA/CASA at UCF
Ginsburg Community Center event support
Latest project experience
Visiting Milwaukee's offices (MKE,WI), 2026
Sherwin Williams Internship, 2025
TTI Internship, 2026
Testimonials
Hannah Rushing, OSI @ UCF
"Lucas’ attitude, perseverance, and seemingly unlimited creativity are what make him so special. He has an incredible ability to approach challenges from new angles and find solutions in ways we never would have imagined. Any workplace would be lucky to have that kind of energy and creativity on their team.
Yero Stucchi, PeruSA UCF
"Lucas has always been someone I can count on. He brings a lot of energy to the team, works well with people, and is always willing to step in and help wherever he can. He has a natural way of connecting with others, and you can tell he genuinely cares about doing a good job and making an impact."
Tori Vega, TTI
"I’m so proud of everything Lucas accomplished during his time in store. It was incredible to see his growth, curiosity, and dedication throughout the experience, and I hope the internship was as meaningful and valuable for him as this program once was for me as his mentor. "
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